How Shipping Either Helps or Hurts Customer Experience (Repeat)

Episode 12

This episode is a rebroadcast from October 2021. Glenn Gooding and Jake Wertner of iDrive Logistics break down how shipping contributes to customer experience. They discuss the differences between FedEx and UPS, how different carriers contribute differently to brand image, and how negative customer experiences affect brand loyalty.

Key Topics:

  • Differences between UPS and FedEx  
  • Shipping and brand image  
  • Creating customer experience with packaging  

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